Thursday, July 28, 2011

To me, graphic design is…

 

Magical Snap - 2011.07.28 12.44 - 150

 

This short documentary - actually more of a series of short interviews with different design clients of the Vostok Studio (who made the film) - manages to get on my nerves pretty quickly…

Oh, perhaps I just have to admit there is a bit of a contrarian in me. But when I have to listen for the umptiest time to the mantra that good design is simple and clear and rational and purposeful, I just get the heebie jeebies!

In the interviews someone states: “Everything in a design has to be there for a reason! When you ask why something is there, “because it looks good” is not a valid answer”. (Another one I’ve been hearing countless times since my unsuccessful passing through art school.)

“Because it looks good” is the number one reason I’ll put something in a design! If it doesn’t look good, out it bloody well goes!

“Because it tastes good” is the number one reason to put something in a dish. “Because it feels good” is the number one reason to caress your loved one.

Can’t we just have a little fun, please?

 

2606603016_799803d3d9

 

Still want to see the video? Of course you do! At least Buckminster Fuller seems to be on my side…

 

 

(Found via Cosas Visuales)

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